Are you figuring out how to get a podcast on Google Play? It’s a great way to reach more listeners, and it’s not difficult to do.
This post will walk you through getting your podcast listed on Google Play.
We’ll also share tips for ensuring your podcast is as successful as possible on Google Play.
So if you’re ready to take your personal podcast to the next level, keep reading!
Related: Best Podcast Hosting Platforms
Contents
What Is Google Podcasts?
Google Podcasts is a free podcasting app for Android and iOS.
It has over 50 million episodes available from popular shows like NPR, Gimlet Media, and more.
You can listen to podcasts on Google Podcasts without subscribing, and new podcast episodes will automatically be added to your feed.
You can also choose to subscribe to your favorite podcasts, and Google Podcasts will keep track of your listening progress.
Google Podcast portal is integrated with Google Assistant, so you can ask it to play a specific podcast or episode hands-free.
Related: How To Distribute A Podcast In 6 Popular Directories
Why Should You Go For Google Play Podcasts?
Google Play is a great way to reach more listeners and grow your audience. Here are some of the reasons why:
Popular Platform With Millions Of Users
Google Play is a popular platform with millions of users. This means that there is a large potential audience for your podcast.
Great Way To Get Discovered
Google Play is a great way to get discovered by new listeners. If you can optimize your show and get good reviews, you will be more likely to show up in users’ search results and attract new listeners.
Wide Reach
Google Play is available in many countries around the world. This gives you a broad reach and allows you to grow your audience internationally.
Good For SEO
Google Play is good for SEO (Search Engine Optimization). This means that it can help you attract new listeners organically through search engines like the Google search app.
If you want to reach more listeners and grow your audience, Google Play is a great option. So be sure to submit your podcast today!
Related: Biggest Podcast Platforms
Getting Your Podcast Listed on Google Play
Now that we’ve answered the specific question “what is Google Podcasts?”, let’s get into how to get your podcast onto Google Play.
Step 1: Submit Your RSS Feed
The first step is to submit your podcast’s RSS feed to Google.
To do this, go to the Google Podcasts Manager page and sign in with your Google account.
If you don’t have a Google account, you can create one for free.
Once you’re at Google Podcast Manager and signed in, click “Add a Podcast” and enter RSS feed URL.
Related: What Is a Podcast Feed URL
Step 2: Optimize Your Episodes
Once your episodes are indexed, it’s time to optimize them for Google Play.
The first thing you’ll want to do is add show notes to at least one episode.
Show notes summarize what each episode is about, and they help listeners decide whether or not an episode is right for them.
You should also include keywords in your show notes.
Keywords are the words and phrases that people use to search for podcasts.
For example, if your podcast is about history, you might use keywords like “history,” “American history,” or “world history.”
Including keywords in your show notes will help Google understand your podcast and make it easier and simpler for people to find your show.
You can also use keywords in your episode titles and file names.
Just like with show notes, including keywords will help Google understand your podcast and make it easier for people to find your episodes.
Step 3: Promote Your Podcast
Once you’ve optimized your episodes, it’s time to start promoting your podcast.
The best way to up and promote your podcast is to ask your listeners to leave a review on Google Play.
Reviews help boost your ranking in Google’s search results, which makes it easier for new listeners to find your show.
You can also promote your very own podcast on social media, your website, or your email newsletter.
Wherever you have an audience, make sure to let them know about your podcast!
Google Play is a great way to reach more listeners and grow your audience.
By following the steps above, you can submit your RSS feed, optimize your episodes, and promote your show to reach the widest audience possible.
This process can take a few days, so be patient!
Related: How to Create an RSS Feed for Your Podcast
Making Your Podcast Successful on Google Play
Now that you know how to get your podcast to Google Play, let’s talk about how to make it successful once it’s there.
Here are a few tips:
Use Keywords In Your Show Title And Podcast Description
Just like with any other content on the web, using keywords will help people find your podcast when they’re searching for something specific.
Consider what you would search for if you were looking for a podcast similar to yours, and use those terms in your podcast title and description.
Make Sure Your Show Artworks of High Quality And Catches the Attention
Your show artwork is one of the first and most important things people will see when they come across your podcast on Google Play, so make sure it will grab their attention and make them want to listen.
Keep Your Episodes Short And Concise
People’s attention spans are shorter than ever, so making your episodes easy to digest is essential. If your episodes are more transient, people may be more likely to finish them.
Release New Episodes Regularly
One of the best ways you can try to keep people coming back for more is to release new episodes regularly. If you can commit to a schedule and stick to it, your listeners will appreciate it.
Engage With Your Listeners
Take the time to respond to comments and questions from your listeners. Not only will they appreciate the interaction, but it will also give you valuable a feedback that you can use to improve your show.
There’s no magic formula for success, but if you take the time to promote your podcast and create quality content, you’ll be well and good on your way to building a loyal following.
Google Podcasts, Apple Podcasts, and Spotify: A Comparison
All big-name podcast hosting apps, like Google, Apple, and Spotify, have comprehensive search features that make it easy for your current subscribers to find new content and also help potential new listeners discover your show.
In this article, we’ll explore how these features work and what implications they might have on the distribution of your podcast.
Related: How to Submit Your Podcast to Spotify
User Interface:
Google: Google Podcasts app is straightforward. The homepage shows a list of featured and popular podcasts and your subscribed shows. You can also search for specific useful terms or browse by topic.
Apple: Apple Podcast has a similar design to Google’s, with a homepage that features featured and popular podcasts and your subscribed shows.
Spotify: Spotify’s design differs slightly from the other two apps. The home page shows a mix of featured and popular podcasts and your subscribed shows. You can also search for specific terms or browse by topic. However, you can also browse by genre, which is a nice touch.
Podcast Discovery:
Google: Google offers a few different ways to discover new podcasts. In addition to the featured and popular shows on the homepage, you can also search for specific terms or browse by topic. You can also set up keyword alerts to be notified when a new podcast is released that matches your interests.
Apple: Apple also offers a few different ways to discover new podcasts. In addition to the featured and popular shows on the homepage, you can search for specific terms or browse by topic. You can also set up keyword alerts to be notified when a new podcast is released that matches your interests.
Spotify: Spotify offers a few different ways to discover new podcasts. In addition to the featured and popular shows on the homepage, you can search for specific terms or browse by topic. You can also browse by genre, which is a nice touch. However, you cannot set up keyword alerts like you can with Google and Apple.
Podcast Recommendations:
Google: Google’s podcast recommendations are based on your listening history. The more you listen, the better they recommend new shows you might like.
Apple: Apple’s podcast recommendations are also based on your listening history. The more you listen, the better they recommend new shows you might like.
Spotify: Spotify’s podcast recommendations are based on your listening history, but they also take into account the music you listen to. So, if you’re a fan of a particular artist, you may see recommended podcasts that feature that artist.
These are some of the areas of these three big podcast apps; you can see and analyze what’s better for you; the most important thing is to get started and get your podcast out there!
Related: How To Publish A Podcast
FAQs
What’s Happening To Google Play Music?
Nothing, for now. Google has announced that they’re working on a new podcast streaming service that will eventually replace Google Play Music, but they have yet to give any details about when that will happen or what it will be called. In the meantime, Google Play Music is still up and running, and you can continue to use it to listen to podcasts.
What’s The Difference Between A Podcast And A Radio Show?
Podcasts are digital audio files you can download on and listen to on your computer or mobile devices. A radio show is a live broadcast that you can listen to on your radio or online.
Do I Need To Copyright My Podcast?
It’s a good idea to copyright your podcast so that you have legal protection in case someone steals your content. You can register your copyright with the US Copyright Office.
What Are Some Popular Podcasts?
Some popular podcasts include This American Life, Serial, Radiolab, and Stuff You Should Know.
How Do I Promote My Podcast?
There are a few different useful ways to promote your podcast. You can submit it to different directories like iTunes and Stitcher, promote it on social media, and buy advertising.
How Much Does It Cost You To Start A Podcast?
It doesn’t cost anything to start a podcast. You can record and edit your show for free using Audacity, and you can host your files on Archive.org for free. If you want to make some good money from your podcast, you can sign up for a paid hosting plan like Libsyn or Podbean.
Related: How to Get Your Podcast on iHeartRadio
Conclusion
Podcasting is a great way to connect with different people who share your interests, and it’s also a great way to build an audience for your business or brand.
If you’re thinking about starting a podcast, check out our complete guide to launching a successful show.
And if you’re looking for some inspiration, look at our list of the best podcasts in 2023.
Thanks for reading!
